Your logo here

As one of the most fast-paced and innovative industries, retail presents lots of energy and excitement, but also challenges. During the Demandware XChange Conference 2012 coming up next week, we will be addressing these challenges head on to help our clients take their business to the next level. As the lead for the Next Generation Retail and Breaking Boundaries: New Opportunities, New Revenue track during the conference, I am particularly excited about all the fantastic content Demandware clie ...

In today's economy – marked by careful spending, fragile consumer confidence, and intense (and often widespread) competition – profitable, long-term customer relationships are indispensable ingredients to retailing success. And since customer retention is far less expensive than customer acquisition, how can you build a loyalty program that will not only allow you to keep your hard-fought new customers, but also expand the lifetime value of those relationships as well? On Tuesday, May 8th, Join ...

A product information management (PIM) solution can help by providing tools to streamline activities and facilitate the processes required to get products to market faster. Time-to-market is often used as a business case by retailers investing in a Product Information Management platform. In working with many clients I have seen two distinct time-to-market scenarios. The first is based on the "Useful Life" of a product and the second is based on "Market Demand". The "Useful Life" scenario comes ...

I feel that there is a strong misperception in the market about what a TRUE cloud-based commerce platform looks like — what it really is and the benefits it provides. I thought I understood all the benefits of the cloud, but have since realized there is so much more to learn. You see, I have previous experience working with another ecommerce vendor that marketed a "Cloud/SaaS" offering. The solution was hosted and managed in an off-site data center and the clients would access the applications ...

As the universe of digital commerce continues to transform at an unprecedented rate, retailers are faced with a numerous new challenges and opportunities. Consumers have come to expect an ecommerce experience that is aligned with the brand and a gap between their expectations and a site's usability can lead to lost revenue and a negative brand reputation. This can be especially damaging in the world of social media where one customer's experiences can be shared with thousands of people with a s ...

If you realize your current commerce platform just isn't living up to expectations or that it's stifling your company's growth and ability to keep pace with ever changing consumer demands, it might be time to ask yourself, "should I re-platform?" If you are finding yourself asking that question or anticipate that you will be in the future, please join us on Wednesday, May 2nd at 11am EDT as we spotlight a high-growth retailer, MMAWarehouse.com, who knows firsthand the frustrations that come wit ...

While the debate is still out as to whether Google+ will supplant Facebook as the preferred social network of consumers, the Google+ network continues to grow in level of influence among retailers. The main reason is that Google+ has a strong influence on how search results are rendered within the main search engine retailers care about —Google Search. What the SPYW? Google's Search Plus Your World (SPYW) expands Google Search from content to people and relationships, namely providing "personal ...

Like most people, you probably like to smell good and appreciate it when others around you feel the same way. Well…lucky for you, LUSH Cosmetics, makers of fresh handmade cosmetics, skin and hair care, as well as bath and body treats, recently launched three new ecommerce and mobile commerce sites in North America on Demandware Commerce – making smelling great and feeling great that much easier to achieve. The three new sites include a U.S. English, Canadian English and Canadian French sites. P ...

With over 70 percent of online customers abandoning their purchases, resulting in over $300 billion in lost sales each year*, it's no secret that recapturing these consumers is a great way to gain incremental revenue. That is exactly what Lucky Brand did to generate double conversion rates and triple revenues. On Tuesday, April 3, 2012 at 11:00 a.m. EDT, join Demandware and LINK Technology partner, SeeWhy, for a live webinar to learn how to drive immediate revenue growth for your brand through ...

The fashion industry is ahead of a lot of other sectors when it comes to using online platforms for marketing and sales. Fashion fans are engaged, loyal and fond of clever new campaigns and anything that makes their retail experience easier and more pleasant. The Drapers eCommerce Conference which took place on February 28th is London's biggest event of the year for anyone interested in learning what some of the brands at the cutting edge of fashion commerce are doing. Demandware sponsored and ...